Digital Marketing

Introduction

This course is ideal for anyone who wants to understand the essentials of how to deliver an effective digital marketing campaign.
Digital Marketing will be stripped back to its core; removing buzzwords and jargon, to ensure you leave with hands on knowledge that you can implement in your business.

By the end of the day you will be able to:

• Identify and focus into your key customer segments
• Understand what the best channels are to communicate with your customers
• Create compelling content and adverts for any channel
• Speak to your audience as if you had crystal ball and could read their minds and understand their needs
• Set effective and realistic goals for Digital Marketing activities grounded in data and tracked to perfection
• Create eye catching marketing campaigns with simplicity and mind boggling effectiveness
• Bridge the gap between sales, marketing and the business

You will leave this course motivated, inspired, relieved and much more confident in your Digital Marketing abilities. You will leave with the knowledge and understanding of what you and your business needs to do to maximise the benefits from your Digital Marketing activities.