DMI Certified Social Media Marketing Specialist (Professional Diploma)


Course Overview

Do you want to learn all the knowledge necessary to become a social media marketing specialist? In this course, you will learn all the knowledge and skills necessary to be able to run social media campaigns successfully. The syllabus has been created by the Digital Marketing Institute and is updated regularly to ensure this course is always relevant to the standards of today.

We will ensure you learn the course material regardless of your learning style through over 30 hours of dynamic video lectures, quizzes, tutorials, recommendations, and case studies.

Furthermore, if you succeed in passing the exam, afterwards you will become a DMI Certified social media marketing specialist, recognised all over the world as a great certificate supporting your social media marketing skills.

We’re proud of our excellent rating on Trustpilot, with over 13,000 reviews from our past students.

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Is the Certified Social Media Marketing Specialist course suitable for me?

If you are looking to improve your company’s marketing by connecting them with their customers on Social Media, then this is the perfect course for you to take.

Do you currently work in social media, but have no training, and would like to increase your knowledge of social media marketing? If so, this will be the perfect marketing course for you in helping you gain more knowledge whilst also giving you a certificate, boosting your CV and career prospects.

Are you looking to start working in social media marketing but don’t know where to start? This course would be great for you as it will give you all the knowledge and skills necessary to be confident in a job in this industry in 6 months. As well as this, the course is 100% online, so you can study wherever you, wherever you want.

Working in marketing currently, but want to specialise in this ever-growing area? Taking this course will give you the skills and certifications necessary to do this.

We also have other specialised marketing courses available like our Search Marketing course or our Digital Strategy & Planning course.


How will the Certified Social Media Marketing Specialist course benefit me?

You will earn an internationally-recognised certification in Digital Marketing, helping you to apply for jobs around the world in this industry.

Besides this, you will also gain 12-months access to the Digital Marketing Institute Membership, which provides you with great course material to learn about the newest developments in social media marketing, ensuring your knowledge is relevant at all times.


What jobs can I apply for after my Certified Social Media Marketing Specialist training?

Once you have you have passed your exam, you can apply for a whole host of social media roles, including:

  • Social Media Assistant, £21k
  • Brand Ambassador, £22k
  • Social Media Executive, £26k
  • Copywriter, £29k
  • Content Manager, £29k
  • Social Media Manager, £32k

(Source: Payscale)

Why Us

Why should I choose to study the Certified Social Media Marketing Specialist course with e-Careers?

We have developed an expert team over the last 10 years since our inception. In that time, we have trained over 625,000 delegates globally, which has helped offer the highest quality training, and we have earned a 5-star rating on Trustpilot, from over 10,000 students.

By refining our processes, partner relationships, and course materials, we can offer high-quality training solutions for our delegates.

Syllabus & Exams

Certified Social Media Marketing Specialist Syllabus

Social Media Marketing isn’t just about posting on Facebook or Instagram.

There is a wide area of platforms, channels, tools & strategies to cover as well as the theory behind it all.

That’s why this 30-hour course is divided up into 10 modules, each of which has a different focus:

  • Social Research
  • Content Creation
  • Content Outreach
  • Facebook
  • Twitter
  • LinkedIn
  • Snapchat & Instagram
  • YouTube & Social Video
  • Social Customer Service
  • Strategy & Planning

Certified Social Media Marketing Specialist Exam Details

This Digital Marketing course is assessed by a three-hour exam, administered by a computer-based testing partner (Pearson Vue).

You will need to achieve a minimum of 60% to pass the exam and your examination fee is included in the course price. Subsequent re-sits due to failed attempts will incur a fee of approximately £45, paid directly to Pearson Vue when you book your repeat attempt.

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